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Digital Marketing Specialist (Design/Marketing Hybrid)

Vancouver, BC Canada
Full Time
A month ago
64,000 to 68,000 per year

We are looking for a creative marketer to help manage our design process. The ideal candidate should describe themselves as a marketing/design hybrid. Although they will be working alongside our graphic designer, advanced knowledge of Adobe Illustrator and Photoshop is a must. They should also be well-versed in the art of social media strategy, CX-oriented web design, and creating memorable ads. 

There will also be opportunities to work on special first to market projects, and to participate in multiple branding projects across our other businesses.

Who are we?

Burst SMS is a global messaging platform, delivering messages since 2008. Burst aims to be the world’s most innovative provider of B2C messaging services via the SMS, MMS, RCS and Social channels. We pride ourselves on providing a powerful yet intuitive online platform in addition to a flexible suite of enterprise-grade API’s and integrations, empowering a diverse range of customers across to execute their marketing and operational business communication. With messaging and conversation taking centre stage in the B2C communication mix, the business is growing strongly. We have offices now in Sydney, Melbourne, Vancouver and Manila, and we are continuing our scale-up in earnest.

This position is open to candidates living in Canada. Candidates residing in Vancouver (British Columbia) will have the option to work in the office, or to remote work. All other candidates will be WFH full-time. The majority of the marketing team currently resides in Vancouver.

Key Responsibilities

Your main responsibilities will include:

35%: Improving Creative Direction

  • Work closely with the Marketing Director to improve upon our current creative direction

  • Branding, ads, web design, landing pages, sales material, and special projects

  • Providing in-depth direction to our designers

  • Instill more efficient creative/design processes

25%: Project Polish

  • Making final design adjustments via Adobe Illustrator (heavy use), XD (heavy use), Photoshop (light use) 

  • Carefully proofing and editing final delivery

20%: Social Media

  • Creating and implementing a social media strategy

  • Keeping our social platforms up to date as per our content schedule

  • Social ad optimisation and management

  • Present monthly social media ad progress

10%: Copywriting

  • Writing ad copy for creative topics

  • Assist with collaborating with our copywriting agencies on select articles

  • Copywriting for our blog, which may include topics such as: New service features, how-to articles, industry trends, SMS templates, and seasonal articles

10%: Special project assistance + professional development

  • We manage 3 core messaging brands, each with a unique set of service offerings. You will be given the opportunity to diversify your workload depending on your skill set and performance.

  • Depending on your strengths, and how you would like to develop your skills - this component will be customised to suit your professional goals.

Skills, Experience, and Qualities

  • 3 years of experience in digital marketing 

  • Intermediate Adobe Illustrator and Photoshop skills 

  • Experience with monitoring Facebook ad and Twitter ad campaigns

  • Experience with a marketing automation CRM such as: Active Campaign, Campaign Monitor, Constant Contact, HubSpot, Infusionsoft/Keap, Marketo, Salesforce, or Zoho.

  • Genuine passion for the mobile marketing and messaging space

  • Exceptional writing skills (both technical and creative)

  • Experience with monitoring Facebook ad and Twitter ad campaigns

  • Be able to work well in a small team setting

Company Culture

We are curious individuals who believe in five core values: teamwork, innovation, initiative, flexibility, and diversity. Every person is respected as a valuable contributor no matter their role. We genuinely listen to feedback, and action good ideas. New technology is embraced, and we are not afraid to implement change. Join an environment where you can grow, celebrate wins, and expect a team approach when it comes to tackling difficult challenges.


You will be part of a  global team, which has helped Burst SMS become one of the fastest-growing tech companies in the Asia-Pacific. You will be reporting to inclusive managers, who use an open-minded agile approach. Your voice will be heard, and you will have the opportunity to grow and make impactful decisions.

In addition to this you will also have:

  • Flexible working conditions

  • Weekly virtual team building activities (company wide)

Vancouver applicants will have access to:

  • Wework membership + private office access at 450 SW Marine Drive

    • 52,000sqf spread across the top 3 floors of the LEED Gold® building

    • 4 lounges, 22 sound-proof phone booths, 17 conference rooms, wellness room, community bar, and a large patio with panoramic views of the city

    • WeWork partner discounts

    • Secure bike storage

    • Dog-friendly

Our response to COVID-19

We take a very proactive response to COVID-19, with all staff working remotely from home. Hygiene protocols are in place throughout the building and office if there is a need to attend. Our company's systems and processes are set in such a manner that there should be no limitations to your productivity when working from home. We are in constant communication globally and have cultural initiatives in place to help ensure you do not feel isolated from your team and or other departments. Albeit a trying time, we have taken this opportunity to recreate what a new world of working may look like and we invite you to help shape and build upon this vision with us. 

The Nitty Gritty

  • Job type: Full-time contractor

  • Compensation: $64,000 - $68,000 per year (CDN)

  • Time off: 4 weeks paid vacation + 10 sick/personal days. Canadian Holidays.

  • Flexible working hours: Monday-Friday
    (10:00am-6:30pm, 10:30am-7:00pm, 11:00am-7:30pm, 11:30am-8:00pm PST time)

  • Location: Canada 

Apply Here:

Creative and Graphic Design Sales and Marketing